luxuryFirst of its kind

Cartier

Five Projects. One Platform. Global Luxury Consistency.

Cartier logoCartier

At a Glance

ClientCartier (Richemont)
Countries22
Project types5
Sales lift (Bridal)+21%
PlatformCrystal XM

The Project

NOA Interactive Display (Deployed across 22 countries): Interactive product display deployed worldwide. Crystal XM ensures every location delivers the same brand-approved experience with centralized content management and scheduling.

Bridal Mobile (+21% sales lift): Crystal XM-powered tablets for in-store bridal consultations, enabling guided selling and product exploration that directly drove measurable sales improvement.

Bridal LCD (Permanent interactive fixture): A dedicated interactive installation for self-guided bridal exploration, complementing the mobile tablets with a fixed in-store presence.

Transparent Stationery Cases (First of its kind: Bespoke vitrines with transparent display surfaces): First-of-its-kind installation featuring transparent display technology integrated into product vitrines, overlaying digital storytelling onto physical objects.

VR Boutique Tour (Built in Unreal Engine 5): A virtual reality boutique experience extending the in-store narrative beyond physical walls for clienteling, events, and remote engagement.

Across all five projects, the constant is platform consistency. Crystal XM gives Cartier centralized control at every touchpoint, regardless of location or format.

Gallery

Project gallery coming soon

Ready to see what this could look like in your stores?

Talk to the team about a pilot, a deployment, or how Crystal XM can power your in-store experience.