Connects to Your Stack. Doesn't Replace It.
Crystal XM works alongside your existing systems: product databases, retail media platforms, analytics tools, content workflows. Integrate when ready; we handle everything else in the meantime.
No Integration Required to Start
Crystal XM is fully managed and turnkey. Most clients do not need integrations at launch: our team handles content and deployment end-to-end. As programs mature, integrations unlock deeper automation, richer personalization, and tighter alignment with martech and retail operations.
Integration Categories
Product Information (PIM/PXM)
Sync product data from your PIM. New products, updated pricing, revised descriptions flow automatically.
Akeneo, Salsify, inRiver
Analytics & BI
Export engagement data to your BI platform for cross-channel analysis and attribution.
Google Analytics, Power BI, Tableau
Content & DAM
Pull approved assets from your DAM into Crystal XM campaigns. Brand consistency across channels.
Bynder, Widen, Brandfolder
Retail Media Platforms
Connect with programmatic retail media systems for in-store ad placement alongside digital inventory.
Custom integrations
Inventory & ERP
Trigger content on inventory levels. Promote overstock. Suppress out-of-stock. Align with operations.
SAP, Oracle Retail
CRM & Loyalty
Integrate shopper data to personalize content and measure lifetime value impact.
Salesforce, custom loyalty APIs
Retail & Commercial Furniture Integration
Axis4's hardware is engineered to integrate into virtually any retail furniture format, made to measure. Countertops, gondolas, endcaps, freezer doors, vitrines, wall units, kiosks: if it exists in a store, we can build interactive technology into it.
We work with any furniture provider or manufacturer, adapting our components to their specifications and construction methods. Whether you have an existing furniture partner or need a recommendation, we coordinate the full integration so your team never has to manage the technical interface between display technology and physical fixtures.
Need a manufacturer? We are happy to recommend proven partners from our roster. View our furniture and manufacturing partners
Discuss Your Integration Needs
Tell us about your current stack and we will map out the integration path that makes the most sense for your program.